New Zealand has come up with a new search engine to take on internet search giant Google, facing acute competition as some countries have introduced country specific search engines in recent times. Tauranga based technology company Pingar introduced the new search engine that would provide better search results and an easy way for tracking online content with high quality of information. Moreover, the search results would be presented in PDF form against listing links to external sites as being done by Google or Bing. Pingar Managing Director Peter Wren-Hilton informed, "It takes the browsing out of browsing." Users need to sign-up for getting Pingar access for free in PDF form. Hilton claimed, "It's win - win really. No other search engine has adopted the same market entry model as us." However, he declined to term the initiative as an alternative to Google and said that it is a compliment for it. The company hopes to launch the search engine in Australasia, Europe and the US by the first quarter of next financial year.